Saturday, 13 July 2013

Don't Get Caught With Google Adsense Click Fraud


Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it. Considering the money to be made with Adsense, it is no wonder that they would want to get back into it. It is that same consideration why the Google Adsense click fraud is thought of and why many people are getting into it.

Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many people website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.

How do you prevent being involved in this fraud?

Majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.

It can also help if you have a click monitoring software. If you do not have one yet, you should try and get one. There is absolutely no major factor preventing you from having one because most of this software is free. As usual, all the information you have received should be turned over to Google. This is showing Google that you too are fighting against click frauds and is in no way a part of it.

Study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing. You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not make Google mistake another user as you. You can do through a htaccess file. This will avoid Google mistaking as clicking on your own ads and be kicked out because of it.

Keep your Adsense off on pop ups and pop unders. Your ads should not be displayed on content sites that promote illegal activity or tampering of the legal rights of other people or business. Included in this are the content that is considered adult and gambling ones. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.

Be truthful and confess up to Google about times when you might have clicked on your own as, whether accidentally or intentionally. Or the times when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong. Confessing is way better than Google learning about it eventually. It would mean eventual termination and no getting back what you have worked so hard for.

Do not tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help by trying it in the first place. If ever someone you know chanced upon your Adsense, make sure they understand that they cannot click on your ads under any circumstances. It would be wise to brief them on important things about Adsense and what not to do with them.

Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser’s information, user’s session info and pattern recognition. They also have “systems” available that detects fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.

Google offers suggestion on how to avoid click fraud. Using “negative keywords” can be used to keep your Adsense showing on products and services that are in no way related to yours. Adding tracking URLs to your links so you can track the traffic coming from Google. Do not be caught in the Google click fraud. Be aware and be wary.

eBay Sellers: How to Deal with Difficult Customers


If you are an eBay seller, you will have to do business with eBay buyers. As traditional retailers do, you may also have a problem with some customers. While the majority of eBay buyers are more than pleasant to deal with, there are some who can “ruffle your feathers.” While your first thought may be to give a difficult eBay buyer a piece of your mind, you may want to refrain from doing so, especially if you rely on eBay to generate income for yourself and your family.

When it comes to dealing with difficult eBay buyers, one problem that commonly arises is with your current auction listings. It is not uncommon to get an eBay message from a buyer requesting that you lower your price on one of your listed items. In fact, it is not uncommon for an eBay buyer to mention that other eBay sellers have the same items listed for less. If and when this ever happens to you, you will want to keep your cool.

You should simply state that you are unable to lower your asking price. Kindly suggest to the eBay buyer in question that if they are looking for more affordable prices, they should consider doing business with an eBay seller who offers more affordable merchandise. The decision as to whether or not you want to lower your eBay prices is yours to make, but you should never feel pressured into doing so.

Another situation that commonly arises on eBay, concerning difficult eBay buyers, is the payment process. There are many eBay buyers who make the mistake of assuming that all eBay sellers accept the same methods of payments, but not all do. One of the most common methods of payment accepted is PayPal. If you currently do not have a PayPal account, you may want to look into doing so. Regardless of what methods of payments you do accept, you are urged to outline them in your auction listings.

Yes, eBay has a section for that, but, unfortunately, not all sellers make their way down to that section. Should you have a buyer that wants to make alternative arrangements, you need to use your best judgment. If you cannot reach an agreement, eBay should be notified.

One of the other common problems that arise on eBay, with difficult eBay buyers, is those who refuse to pay. With eBay, if you bid on an auction and win it, you are responsible for making payment; however, that doesn’t mean that everyone does. When trying to request payment from a non-paying eBay buyer, you will want to stay professional when doing so. By simply sending a few reminder notices you should still be able to keep your positive image. If you haven’t heard anything from your non-paying eBay buyer, you may want to contact eBay after about a week. eBay has a process that allows you to get your fees back, as well as a process that will gives non-paying eBay buyers a negative feedback rating.

It is also not uncommon for an eBay buyer to be unhappy with the item that they purchased and received from you. If this happens, you need to also use your best judgment. To prevent a problem from occurring, you will want to make sure that you provide a detailed description of whatever you are selling, as well as numerous pictures. It is also advised that you outline a return policy, whether or not you actually have one. Should you have intentionally or unintentionally mislead an eBay buyer, you should make the situation right; however, stand your ground if you are being scammed or “taken for a ride.”

The above mentioned situations are just a few of the many that you may come across as an eBay seller. No matter what situation arises, you are advised to use your best judgment and also keep your cool. In the end, you will be glad that you did.

eBay and Drop shipping – Getting the Product to


If you hope to own an eBay business, and make a full time living at it, you can easily make that dream come true – even if you don’t have a product of your own to sell. eBay provides many people who want to quit their corporate nine-to-five jobs with a way to make a good living, without having to put up a lot of start up capital.

This is made possible with the help of drop shippers. Drop shippers send merchandise to the customers of business owners. If you have an eBay business, you are a business owner. This will allow you to offer a wide variety of stock in your eBay store, without having the need to warehouse all of those products!

All you have to do is set up your auction, and sell the product. You then pass the customer’s information on to the drop shipping company. The drop shipper does the rest, and they will even use your company information, as well as your company logo if you have provided it to them. When the product arrives at your customer’s home, they will have no idea that your company didn’t send it. The drop shipper will package, label, and ship the products that you sell, allowing you more time to set up even more auctions, for greater profits.

You must establish a relationship with several drop shipping companies in order to become successful. In the beginning, most companies will require you to pay for the items that your customers order before they are shipped. You need to fill orders in a timely manner, so you should pay for the items with a credit card for speedy service. Eventually, you will be able to have the drop shipper fill your orders, and then bill you for them later.

When you set up your eBay auctions, make sure that your reserve price is set higher than the price that the drop shipper will be charging you for the item. The idea, of course, is to earn a profit! Depending on the item you are selling, a markup of about 10% should be about right, but you should do some research to see if the item is selling for a lower price in another eBay auction, or through other online sources.

By starting an eBay business using the drop shipping method, there is essentially no financial risk involved. The product will be sold before you pay the drop shipper for the item. This is one of the few businesses where you can actually turn a profit before you have expenditures!